Advertising
Arati Rao
Sep 24, 2012

Cinthol revamps with adventurous 'Alive is awesome' campaign

Watch the ad film created by Creativeland Asia

Watch the ad film created by Creativeland Asia

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
campaignindia@haymarketsac.com
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

Jab we ‘Met’ Shah Rukh Khan

3 Jab we ‘Met’ Shah Rukh Khan

Kia's Sonet embarks on a journey of uncharted thrill

4 Kia's Sonet embarks on a journey of uncharted thrill

GroupM restructures across Asia, Indonesia leadership impacted

5 GroupM restructures across Asia, Indonesia leadership impacted

India’s six-pack makes Cannes Lions shortlist jury cut

6 India’s six-pack makes Cannes Lions shortlist jury cut

WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

7 WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

8 Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

JioStar launches influencer marketing platform JioStarverse

9 JioStar launches influencer marketing platform JioStarverse

IPG Mediabrands India bets on dual leadership amid global flux

10 IPG Mediabrands India bets on dual leadership amid global flux

Related Articles

Cinthol salutes #ReadyForAwesome spirit of female athletes
The Work
Sep 02, 2016
Campaign India Team

Cinthol salutes #ReadyForAwesome spirit of female ...

Sunil Kataria joins Raymond as CEO of its lifestyle business
Marketing
Mar 09, 2022
Campaign India Team

Sunil Kataria joins Raymond as CEO of its lifestyle ...

Cinthol embarks on ‘Alive is Awesome’ journey
Advertising
Sep 21, 2012
Arati Rao

Cinthol embarks on ‘Alive is Awesome’ journey

Cinthol deo makes ‘sacrifice’ to turn ‘messiah’, is ‘reborn’ as DeoStick with 3X promise
Advertising
Apr 15, 2016
Campaign India Team

Cinthol deo makes ‘sacrifice’ to turn ‘messiah’, is ...

Just Published

Over 50% of APAC marketers plan to cut ad spend in 2025: Nielsen
Advertising
1 hour ago
Matthew Keegan

Over 50% of APAC marketers plan to cut ad spend in ...

Facing leaner budgets and a changing media landscape, APAC marketers are prioritising data-driven decisions and new channels, Nielsen’s 2025 Annual Marketing Report reveals.

Leo, Enormous, Famous Innovations, FCB shine on Day 2 of Abby Awards 2025
Advertising
2 hours ago
Mitaksh Jain

Leo, Enormous, Famous Innovations, FCB shine on Day ...

The awards receive 2,678 entries spanning categories including digital storytelling, co-creation campaigns, branded content, and influencer collaborations this year.

‘CCOs must act as chief culture officers’ – Lulu Raghavan, Landor
Advertising
13 hours ago
Mitaksh Jain

‘CCOs must act as chief culture officers’ – Lulu ...

Packed with several insightful panel discussions, the Day 2 of Goafest 2025 focused on diverse topics including OOH, CCO's role, and brand-agency relationship, to name a few.

Coca-Cola and WPP renew global marketing partnership
Advertising
1 day ago
Nikita Mishra

Coca-Cola and WPP renew global marketing partnership

Less than two months after Publicis outmanoeuvred WPP for the North American media business, WPP has renewed its multi-billion-dollar global partnership with Coca-Cola.